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Teaching Unit Year and term Course Code Course name and syllabus Lecturer Number of Credits Mandatory/Elective Schedule E-learn Core Capabilities
Graduate Institute of Marketing Management
111 academic year 1 semester 5455001_01
行銷管理
莊世杰 3 Mandatory
Tues. 3,4,5
No Core Capabilities
Graduate Institute of Marketing Management
111 academic year 1 semester 5455002_01
消費者行為
游蓓怡 3 Mandatory
Thur. 3,4,5
No Core Capabilities
Graduate Institute of Marketing Management
111 academic year 1 semester 5455004_01
多變量分析
盧龍泉 3 Mandatory
Mon. 3,4,5
No Core Capabilities
Graduate Institute of Marketing Management
111 academic year 1 semester 5455044_01
服務業行銷
曾光華 3 Elective
Wed. 3,4,5
No Core Capabilities
Graduate Institute of Marketing Management
111 academic year 1 semester 5455061_01
品牌管理
蘇宏仁 3 Elective
Thur. 7,8,9
No Core Capabilities
Graduate Institute of Marketing Management
111 academic year 1 semester 5455068_01
行銷專案
蘇宏仁 1 Mandatory
Tues. 7,8
No Core Capabilities
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