中正大學課程大綱
Internet Marketing網路行銷
一、課程概述
The objective of this course is to discuss electronic business applications from strategic & marketing perspectives and discuss the feasibility of internet marking from an integrated view of economy, information technology and marking.
二、課程大綱說明文件Internet Marketing.docx
三、教材編選
四、教學教法
五、評量工具
請尊重智慧財產權,不得非法影印教師指定之教科書籍