This course delves into the dynamic relationship between educational media and technology, emphasizing the use of innovative tools and strategies to enhance teaching and learning across diverse educational contexts. Students will explore foundational instructional design models, examine emerging trends in educational technology, and apply practical methods to engage learners in digital, hybrid, and traditional settings. Through a combination of hands-on activities, collaborative projects, and critical analysis of real-world case studies, participants will acquire the skills to effectively integrate multimedia, Web 2.0 tools, social media, and generative AI into their instructional practices, fostering meaningful and interactive learning experiences.